At 12 baje, your privacy is something we take seriously. This Privacy Policy explains exactly what personal data we collect when you use the 12 baje platform, why we collect it, how we use it, and what rights you have over your own information.
These six principles summarise how 12 baje handles your personal data. The full policy details follow below.
All data transmitted between your device and the 12 baje platform is protected using industry-standard SSL/TLS encryption. Your personal information and payment details are never sent in plain text. We use the same level of encryption that banks use to protect their customers.
12 baje does not sell, rent, or trade your personal information to third parties for marketing purposes. Your data is used only to operate the platform, process your transactions, and improve your experience. We are not in the business of selling player data — full stop.
You have the right to access, correct, or request deletion of your personal data at any time. Simply contact the 12 baje support team and we will process your request promptly. We believe you should always have visibility and control over the information we hold about you.
12 baje only collects the personal data that is genuinely necessary to operate the platform and comply with legal obligations. We do not collect data for the sake of it. If we don't need a piece of information to serve you, we don't ask for it.
We don't hold onto your data indefinitely. 12 baje has clear data retention policies — account data is retained for as long as your account is active and for a defined period after closure to meet legal requirements. After that, your data is securely deleted.
In the unlikely event of a data breach that affects your personal information, 12 baje will notify affected players promptly. We take data security incidents seriously and have response procedures in place to contain, investigate, and communicate any breach without delay.
Welcome to the 12 baje Privacy Policy. 12 baje ("we", "us", "the Platform") is committed to protecting the personal data of every player who registers and plays on our platform. This Privacy Policy explains how 12 baje collects, uses, stores, and protects your personal information when you visit our website or use our services.
This policy applies to all users of the 12 baje platform, including registered players, visitors who browse without registering, and anyone who contacts our support team. By using 12 baje, you acknowledge that you have read and understood this Privacy Policy.
We understand that privacy matters deeply to our players in Bangladesh. When you share your personal information with 12 baje, you are trusting us to handle it responsibly. We take that trust seriously, and this policy is our commitment to you about exactly how we do that.
12 baje collects personal data in two ways: information you provide directly to us, and information collected automatically when you use the platform. Here is a breakdown of what we collect and why.
| Data Type | Examples | How Collected |
|---|---|---|
| Identity Data | Full name, date of birth, national ID number | Registration form, KYC verification |
| Contact Data | Email address, phone number | Registration form, account settings |
| Financial Data | bKash/Nagad number, bank account details, transaction history | Deposit and withdrawal forms |
| Technical Data | IP address, device type, browser type, operating system | Automatically via cookies and server logs |
| Usage Data | Pages visited, games played, session duration, bet history | Automatically via platform analytics |
| Communications Data | Support chat transcripts, email correspondence | When you contact our support team |
12 baje uses your personal data only for legitimate purposes directly related to operating the platform and serving you as a player. We do not use your data for purposes that are incompatible with the reasons it was originally collected.
Every time 12 baje processes your personal data, we do so on one of the following legal grounds. We believe it is important to be transparent about why we are entitled to use your information.
12 baje does not sell your personal data to third parties. However, in order to operate the platform effectively and comply with legal requirements, we do share certain data with trusted third parties in the following circumstances:
All third parties with whom 12 baje shares personal data are required to handle that data securely and in accordance with applicable data protection laws. We do not permit third parties to use your data for their own marketing purposes.
12 baje uses cookies and similar tracking technologies to improve your experience on the platform, remember your preferences, and analyse how the site is used. A cookie is a small text file stored on your device when you visit a website.
We use the following types of cookies on the 12 baje platform:
You can manage your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling certain cookies may affect the functionality of the 12 baje platform.
Protecting your personal data is a top priority at 12 baje. We implement a range of technical and organisational security measures to safeguard your information against unauthorised access, loss, alteration, or disclosure.
While we take every reasonable precaution to protect your data, no online platform can guarantee absolute security. We encourage you to use a strong, unique password for your 12 baje account and to enable 2FA where available.
12 baje retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. The following retention periods apply:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account Data | Duration of account + 5 years after closure | Legal and regulatory compliance |
| Financial Records | 7 years from transaction date | AML regulations and tax compliance |
| KYC Documents | 5 years after account closure | Regulatory requirement |
| Support Communications | 3 years from last interaction | Dispute resolution and quality assurance |
| Analytics Data | 26 months (anonymised) | Platform improvement |
| Marketing Preferences | Until you opt out or close your account | Consent-based communications |
When the applicable retention period expires, your data is securely deleted or anonymised so that it can no longer be linked back to you. If you request deletion of your account before the retention period expires, we will delete all data that we are not legally required to retain.
As a player at 12 baje, you have a number of rights regarding your personal data. We are committed to honouring these rights and making it straightforward for you to exercise them.
You have the right to request a copy of the personal data that 12 baje holds about you. We will provide this within 30 days of receiving your request.
If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it. You can update most information directly in your account settings.
You can request that 12 baje delete your personal data. We will comply unless we are required to retain the data by law — for example, financial records required for AML compliance.
You can ask 12 baje to restrict how we use your data in certain circumstances — for example, while a dispute about the accuracy of your data is being resolved.
You have the right to receive your personal data in a structured, commonly used, machine-readable format so that you can transfer it to another service if you wish.
Where we process your data based on your consent — such as for marketing emails — you can withdraw that consent at any time by contacting support or updating your account preferences.
The 12 baje platform is strictly for adults aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you are a parent or guardian and believe that your child has registered an account or provided personal data to 12 baje, please contact us immediately at [email protected].
Upon receiving such a notification, 12 baje will promptly close the account, delete all associated personal data, and return any deposited funds to the original payment source. We take underage access to our platform extremely seriously and have age verification measures in place to prevent it.
12 baje may update this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or platform features. When we make significant changes, we will notify registered players by email and display a prominent notice on the 12 baje website.
The "Last Updated" date at the top of this page will always reflect when the policy was most recently revised. We encourage you to review this Privacy Policy periodically to stay informed about how 12 baje protects your personal data.
Your continued use of the 12 baje platform after any updates to this Privacy Policy constitutes your acceptance of the revised policy. If you do not agree with the updated policy, you should stop using the platform and may request account closure by contacting our support team.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 12 baje handles your personal data, please get in touch with our support team. We are available 24 hours a day, 7 days a week and will do our best to respond promptly.
For requests to exercise your data rights — such as access, rectification, or erasure — please email us with the subject line "Privacy Request" and include your registered email address so we can verify your identity and process your request efficiently.